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Why Un-hip Works
It’s time for agencies to go back to basics and refocus on doing great work, not being too ‘cool’.
“If you’re looking for customers, you need to explore your inquisitive side”
Andy Reid explains how being inquisitive can help your businesses find new customers.
Mobile vs Desktop
Back in September 2009, just 0.02% of traffic to a website in the UK was via a mobile device; in January 2011 that figure had jumped to 8.09%. Much of this growth can be attributed to the strong sales of smartphone devices, which have seen a 87.2% year-on-year increase in numbers compared to only 5.5% increase in PC numbers.
FireStarters At Google: Lessons from Design Thinking
#FireStarters is a quarterly event hosted by Google, curated by Neil Perkin, that aims to facilitate debate around the more interesting and challenging issues facing planners. June’s event explored the lessons the planning community can learn from design thinking.
The Effect Of The Web On The Purchasing Decision
A new survey from Lightspeed Research has highlighted the reliance on the web when making purchase decisions
